Real Estate Agent Personal Branding - Learning From American Idol - Part 5

Real Estate Agent Personal Branding - Learning From American Idol - Part 5

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Studying the pursuits of your clients is extremely important to your success as a luxury real estate marketing professional. Although this may not apply to all of your clients or to all luxury real estate markets, the quest to possess the finest and the rarest objects in the world is definitely one of the exciting sports of high net worth individuals.

Seek to become the clients trusted advisor from the outset. This means building the relationship before the client really wants to do something with their property. Prospecting is essential every day of your business life. Your database is the tool to progress.



This is particularly so regarding building plots and land and more recently towards agricultural land. With prices of development land being so expensive and with the planning laws allowing the development of a single house just about everywhere, the public's interest has been diverted with an increasing volume towards agricultural land, where prices have shown increases real estate in Marbella. excess of 30% - 50% over the last year alone.

EO: Absolutely. This video is real estate development. going to be the first of two parts. The first part of our discussion la concha marbella is going to be based primarily on the initiative.....what it entails, where the routes are and what-not. The second part, there's obviously a penny sales tax that's involved and some controversy behind the penny tax,.....So what we're going to try to do in the second part, is talk about some of those issues with the penny tax and also the transportation initiative to help explore how much this makes sense for our area. The penny tax is a sales tax, correct?

Your first web site should be centered around a single niche. Finding this is actually quit easy and fun to do. We now add content and a lot of it that would be of real estate company or service. use to the people that are searching for your niche. There are many many places to get this content.

Luxury real estate may also have historic value. Some of the more expensive homes were built between the 1800s and 1900s. So, in addition to prestige, such houses are also able to provide their owners with a more 'vintage' feel.

Do you know of an agent or a company in your marketplace or a neighboring marketplace that "owns" a segment of the market? Perhaps, it is a specific golf community, a luxury high rise, the downtown area or the waterfront area. Their name is synonymous with that niche.

Now it's time to talk about value again. The best value for most people would be a full service company that discounts its services and is staffed with agents who have business expertise and the requisite skills to maximize your profits or savings. All I have done was outline a logical thought process, in effect showing you that it is really not a jungle out there.